The client is based in Israel and provides advertisers enhanced control over budgets and brand messages with advanced advertising algorithms. Key services include anomaly detection modules and neuro-linguistic programming (NLP) that detect fake bot traffic and meet the challenges of negative brand content.
The client needed to label and categorize websites to help customers identify appropriate placement of digital advertising. The client wanted to tag 45,000 websites with one of three possible labels - OK, Sensitive, and Negative. The website labels then needed to be incorporated into a custom tool used by the client. Based on the assessment of client needs, Flatworld Solutions offered the client an initial free trial involving 500 websites.
The project involved these primary challenges -
After analyzing the client's requirements and the project challenges, the Flatworld Solutions data management specialists developed this solution -
This project illustrates the benefits of working with an outsourcing provider that is willing to provide a free trial before beginning a paid assignment. The Flatworld Solutions (FWS) team regularly suggests an initial free trial of limited scope for clients with a large-scale project - for the case summarized here, categorizing 500 websites in a free trial prior to labeling 45,000 websites.
FWS is a global provider of website labeling and a host of other data management services. Our client list includes Fortune 1000 companies as well as individuals and family businesses. Flatworld Solutions is an ISO certified support services provider and ensures that data management processes meet international quality standards. If you have a similar project requirement, then contact us today to discuss your next project. Get a FREE quote within one business day.