The client is based in Switzerland and provides strategic planning and feasibility studies for their customers. They focus on the extended-stay hospitality market sector.
The client needed a research services partner to provide secondary research services regarding 22 specific European hotels as part of a major survey project. Required tasks involved collecting and filtering hotel information that included business objectives, financial summaries and market position.
The project involved this primary challenge -
The Flatworld Solutions research specialists developed this solution -
This project demonstrates the value of secondary research for client projects such as this one. While primary research involves generating new data, secondary research entails collating, synthesizing and analyzing existing research data. One potential client benefit is that secondary research services can be more cost-effective than primary research. However, two common challenges for secondary research projects include successfully collecting the data and then verifying the accuracy of the information.
In this case, Flatworld Solutions (FWS) was successful in collecting and validating the data required by the client - while also providing a fast turnaround and cost-effective pricing. FWS has a staff of research experts that developed many of the secondary and primary research techniques used by our international clients. We have two decades of specialized research experience. Our client list includes Fortune 1000 companies as well as individuals and family businesses. FWS is an ISO certified support services provider and ensures that research processes meet international quality standards.
FWS provides high-quality online and offline research that helps our clients stay ahead of their competition. The Flatworld Solutions research team operates on a 24/6 basis that facilitates fast turnarounds when needed. We are a one-stop outsourcing provider. In addition to specialized primary and secondary research services, our international team of experts can help with diverse operational needs such as data cleansing and visual analytics. Contact us today for our no-cost assessment and quote regarding your next project.