Owing to the developments in technology and digital media, customers today have become more aware, intelligent, and demanding in the retail industry. As the retail industry continues to grow at a rapid pace, companies are working hard on customer retention by focusing on core aspects like customer satisfaction and customer loyalty because it is key to developing a long-term business model.
However, the need of the hour is to retain only the most profitable customers and not all of them. In such a scenario, retailers need to proactively use analytical tools to better understand their customers and anticipate their demands accurately so that they can build a stronger relationship with their dedicated customers.
We have been providing retail analytics services for over a decade and are well-versed with the necessary statistical tools required to perform tasks related to retail analytics like R, MS Excel, SPSS, SAS, etc., to process retail and customer-centric data. We offer a wide range of retail analytics services to help you get actionable and easy to understand insights. Some of our solutions are as follows -
It's a known fact that, a handful of profitable customers help to generate the maximum revenue for your business. This is where retail analytics comes into the picture - helping you identify those handful profitable customers.
Retail analytics is a complex domain that plays a key role in providing key insights about your customers. With retail analytics, you can develop strategies to attract and retain customers and boost sales to get a competitive edge over your peers in the industry.
However, very few companies have in-house expertise to perform tasks related to retail analytics or aspects related to it such as customer analytics, profitability analytics, supply chain analytics, sales analytics, and operational analytics. In such a scenario, it is best to outsource retail analytics services to an experienced service provider like Flatworld Solutions.
We make use of the following tools and processes to help you make the most of your retail venture.
All the data that you share with us is first checked for accuracy, before being processed. We also collate, clean and validate data that can then be used in the process of analysis.
For making crucial business decisions, you need to understand the patterns that are derived from the raw data you have. We help develop data models to present the hidden patterns.
We create multiple data groups in which your data can be segmented, such as, product segment data, customer segment data or competitor segment data.
We follow key indicators prevalent in the retail industry, based on which we analyze the behavior of your customers. Our analysis helps determine the right approach to reach out to your customers in the store.
Your marketing team needs to stay on top of the trends in the market. We provide you with customer intelligence by analyzing the top trends so that you can easily determine what your next move should be.
Get ahead of your peers by outsourcing your retail analytics service requirements to Flatworld Solutions. Our retail analysis services are known for robust infrastructure, pocket-friendly pricing models, short TAT. and you can be assured that your retail and customer data remains secure with us at the time of processing. Leverage our experience of over a decade to make accurate decisions in your retail business.
Enhanced customer relationships, precision marketing, a better sense of customer demands, efficient uses of retail analytics, improved profitability, efficient operations, targeted promotions, etc. are just some of the many benefits that you experience when you outsource retail analytics services to us. Contact us to outsource retail analytics services. We will be happy to partner with you.